M&S FOOD LAUNCHES THE CRÈME DE LA CRÈME OF SPREADS JUST IN TIME FOR PANCAKE TUESDAY. IN STORE THIS WEEK.
The timing could not be more perfect after fans called the latest Easter Pistachio rolled eggs ‘the best thing M&S has ever created’. Shoppers have been going wild for the viral pistachio flavour and we can OFFICIALLY confirm that the NEW M&S Collection Pistachio Creme is hitting the shelves. The creme comes off the back of M&S Foods viral Collection Hazelnut Spread and Collection Chocolate Hazelnut Creme. And unless you’ve been hiding under a rock, you’ll know that the trending pistachio flavour has taken the internet by storm and searches and posts are up 50% on this time last year.
The BRAND NEW LIMITED EDITION Collection Pistachio Creme made in Italy, is a seriously irresistible spread that takes indulgence to a whole new level! If you’re a pistachio lover, get ready – this luxurious topping is made with the very best nuts and absolutely no artificial ingredients, giving it a silky-smooth creaminess that has to be tasted to be believed! Seriously, it’s unbelievably good.
Our new Collection Pistachio Creme is super versatile and can be enjoyed in more ways than we can count – we’re slathering it on warm pancakes this Pancake Tuesday, but you can also drizzle it over cakes, swirl it into ice cream, or just grab a spoon and dig in straight from the jar – the possibilities are endless! One thing is for certain… with this indulgent spread, this is not just any Pancake Tuesday…
“We’ve seen the pistachio trend explode in the past few months, both on restaurant menus and on social media, so it’s a real focus for us as one of our top flavour trends this year”said Kathryn Turner, Director of Product Development. “Our top-quality Collection Pistachio Crème is perfect for adding a touch of luxury to your day, whether you’re having a sweet snack, making an amazing dessert, or simply looking for something indulgent to top your pancakes.”
Grab a jar this week in M&S stores nationwide – it’s never been easier to get your pistachio fix, whether that’s for breakfast, desserts, and everything in between!